Centuries ago mankind discovered a way to transfer consciousness into a new body. You wear bodies like clothes. The Dream of immortality came true. For the launch of the Netflix sci-fi show "Altered Carbon", together with Granny and Kira, we created an activation campaign around immortality.
As teaser activation for pre-launch we put synthetic bodies into clone tanks like in the show. The tanks stood in public places as well as on selected events. Press and social media shared it.
Client: Netflix
Creative Direction: Mathias Rebmann, Arndt Poguntke, Kyra Nenz, Andi Miller
Social Media Agency: Granny
Digital Agency: UFOMAMOOT