Centuries ago mankind discovered a way to transfer consciousness into a new body. You wear bodies like clothes. The Dream of immortality came true. For the launch of the Netflix sci-fi show "Altered Carbon", together with Granny and Kira, we created an activation campaign around immortality.
As teaser activation for pre-launch we put synthetic bodies into clone tanks like in the show. The tanks stood in public places as well as on selected events. Press and social media shared it.