MATHIAS REBMANN
Creative Director
Teaser Campaign
Before the start of MANIAC, we launched a widespread teaser campaign with the three main scientist characters from the show. Mainly using OOH and digital channels we played with spleens and ticks that everyone knows. The message: Reality is curable.
Launch Campaign
With the start of MANIAC, we applied Reality is curable to the main characters and the different personalities they become during the show and put reality to question.
Client: Netflix
Creative Direction: Mathias Rebmann, Arndt Poguntke
Motion Design: Granny